The redesign introduced a refined editorial system built to organize dense product specifications, technical drawings, ordering information, and application imagery within a clear and consistent structure. Typography, page layouts, and visual hierarchy were developed to create stronger continuity with WAC Lighting’s broader catalog family while preserving the specialized character of the Ventrix product line.

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Part of a four-catalog season, the project required careful attention to both individual product communication and consistency across a much larger body of work. The resulting publication balances technical depth with visual clarity, creating an intuitive resource that allows lighting professionals to navigate complex product information while experiencing Ventrix as a distinct part of the WAC Lighting brand.